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The Number 1 Reason Farmers Are Wary Of New Tech

The Number 1 Reason Farmers Are Wary Of New Tech

Improving farmers' lives and making farming practices more tech efficient has been the underlying mission of every agtech provider in the market, even those who were unsuccessful. Farmers know this and have…
Posted by By Jim Castles September 5, 2022Posted inAgriculture, AgTech, TechnologyNo Comments
Picterra: Sensand explains how Picterra helps them measure farm-scale environment performance

Picterra: Sensand explains how Picterra helps them measure farm-scale environment performance

Our partner, Picterra, recently featured a post about who we are and what we do. You can read it here.
Posted by By Sensand August 10, 2022Posted inAgriculture, AgTech, Earth Tech, Technology
There’s a new way of looking at the world, and it’s called Earth Tech

There’s a new way of looking at the world, and it’s called Earth Tech

The Earth is our home, and it's also where we grow the food that we eat. Earth Tech is a movement dedicated to using technology to improve our communities, our…
Posted by By Peter Moulton August 9, 2022Posted inEarth Tech, Technology
What on Earth does Blockchain mean for the future of farming?

What on Earth does Blockchain mean for the future of farming?

Blockchain. It’s the latest buzzword in agtech; speak to any innovator or industry body, and you’ll hear it. “In the future, everything will be running on blockchain,” they say. Yet…
Posted by By Peter Moulton July 26, 2022Posted inAgriculture, Technology, Web3
Usability and usefulness: What agtech needs to succeed, Part 2

Usability and usefulness: What agtech needs to succeed, Part 2

Recently, I explained some of the barriers agtech innovators face — and need to address — as they develop products for the market. We looked specifically at the definition of…
Posted by By Peter Moulton July 15, 2022Posted inAgTech, Technology
Usability and usefulness: What agtech needs to succeed, Part 1

Usability and usefulness: What agtech needs to succeed, Part 1

It’s the one universal pitfall of tech startups: focusing on building a usable product, rather than a useful one. We see this problem across the board (remember the Segway? Yeah,…
Posted by By Peter Moulton July 7, 2022Posted inAgTech, Technology
evokeAG: Co-designing a vibrant legacy for the Goulburn Valley

evokeAG: Co-designing a vibrant legacy for the Goulburn Valley

Davi La Ferla speaks about the possible innovations set to rejuvenate Victoria’s Hume region and why human-centered and tech-enabled solutions will help maximise business outcomes. You can listen to the…
Posted by By Sensand June 15, 2022Posted inInterview, Technology
Web3 decentralisation: The path to a secure future or recentralisation in sheep’s clothing?

Web3 decentralisation: The path to a secure future or recentralisation in sheep’s clothing?

I had an interesting debate with Bishal Sapkota, Sensand’s Head of Engineering, about the current state of decentralisation recently. An article titled Web3 by Professor Galloway—which aimed to poke holes…
Posted by By Peter Moulton May 25, 2022Posted inTechnology, Web3
From stump jump to startup: The one reason agtech adoption hasn’t followed early trends

From stump jump to startup: The one reason agtech adoption hasn’t followed early trends

For a great example of agtech, you can’t go past RB Smith’s revolutionary invention, the stump-jump plough. I say “revolutionary” because, while it might seem very old-skool in today’s terms, it certainly…
Posted by By Peter Moulton May 4, 2022Posted inAgTech, Earth Tech
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